Gatorade Severs Relationship With Tiger Woods

Tiger's woods are burning down

Gatorade announced late Friday that they will not remain a sponsor for the troubled golfer. Being the third company, behind AT&T and Accenture, to drop Woods, this particular loss is especially significant because of Gatorade’s almost ubiquitous association with sports. As another sponsor chooses to abandon the sinking Tiger ship, it seems very uncertain if Woods will ever regain his former popularity.

Via AP


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